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Shoreline Energy Corp. Engages MZ Group as Its Investor Relations Advisor

CALGARY, ALBERTA — (Marketwire) — 04/04/12 — Shoreline Energy Corp. (“Shoreline” or the “Company”) (TSX: SEQ) today announced it has retained MZ Group (“MZ”) as its investor relations advisor. MZ Group is teaming up with Shoreline management to increase market awareness of Shoreline–s value creation model for junior oil and gas investors. MZ will provide investor relations support to Shoreline, including assistance in developing and implementing programs designed to enhance communication with existing stakeholders, prospective investors and wealth managers. Company communications will reach a broad segment of the investment sector including retail investors, equity brokers, analysts, micro-cap portfolio/fund managers, market makers and appropriate financial and trade publications.

“We are pleased to be partnering with MZ Group to further expand our investor relations efforts,” said Trevor Folk, Chief Executive Officer of Shoreline. “We continue to execute on our strategy of increasing shareholder value and Company cash flow by increasing our light oil reserves and production from our extensive project portfolio concentrated in the Peace River Arch area of northwest Alberta. In addition to increasing corporate cash flow and reserve value, Shoreline offers investors attractive return on capital through a quarterly dividend program. We believe MZ Group provides the established track record needed to enhance existing relationships with stakeholders and to develop new relationships with retail and institutional investors across multiple markets. By teaming with MZ Group we seek to accelerate our plans to build a strong corporate brand and expand our shareholder base.”

“We look forward to helping Shoreline further elevate its public image and are excited to be working with the management team. The Company is a unique emerging junior oil and gas company who has grown production through acquisitions and drilling from startup in Q2 2011 to a forecast Q1 2012 production base of over 1,900 barrels of oil equivalent per day. The Shoreline team has amassed 128,000 net acres of land, and has identified a multi-year portfolio of oil drilling projects” said Derek Gradwell, Senior Vice President of Natural Resources with MZ Group North America. “Shoreline is also unique in that it currently pays a $0.20 per share quarterly dividend, which represents a annualized yield of approximately 11%. The attractive yield coupled with increasing production levels and increasing reserve value is a testament to management–s commitment to creating tangible returns for its shareholders.”

About MZ Group

MZ Group () is the world–s largest independent investor relations and corporate communications firm. With offices in New York, Chicago, San Diego, Atlanta, Vancouver, Sao Paulo, Beijing, Shanghai, Hong Kong and Taipei, the firm currently has over 370 professionals serving more than 580 clients located throughout 10 countries. MZ Group provides innovative, customized services to domestic and multinational companies through a unique, fully-integrated “one-stop-shop” business model.

Investor Information

Currently, Shoreline has 5,640,882 common shares, 5,909,549 common share purchase warrants and 383,100 options outstanding.

Shoreline is a Calgary, Alberta based corporation engaged in the exploration, development and production of petroleum and natural gas. The Corporation–s common shares are currently listed on the TSX under the trading symbol “SEQ”. Additional information regarding Shoreline is available under the Corporation–s profile at or at the Corporation–s website, .

Forward Looking and Cautionary Statements

This news release contains forward-looking statements relating to the Corporation–s plans and other aspects of the Corporation–s anticipated future operations, strategies, financial and operating results and business opportunities. These forward-looking statements may include opinions, assumptions, estimates, management–s assessment of value, reserves, future plans and operations.

Forward-looking statements typically use words such as “will,” “anticipate,” “believe,” “estimate,” “expect,” “intend,” “may,” “project,” “should,” “plan,” and similar expressions suggesting future outcomes, and include statements that actions, events or conditions “may,” “would,” “could,” or “will” be taken or occur in the future. The forward-looking statements are based on various assumptions including expectations regarding the success of current or future drill wells; the outlook for petroleum and natural gas prices; estimated amounts and timing of capital expenditures; estimates of future production; assumptions concerning the timing of regulatory approvals; the state of the economy and the exploration and production business; results of operations; business prospects and opportunities; future exchange and interest rates; the Corporation–s ability to obtain equipment in a timely manner to carry out development activities; and the ability of the Corporation to access capital and credit. While the Corporation considers these assumptions to be reasonable based on information currently available to it, they may prove to be incorrect. All dollar figures shown are unaudited and are estimates only.

Forward-looking statements are subject to a wide range of assumptions, known and unknown risks and uncertainties and other factors that contribute to the possibility that the predicted outcome will not occur, including, without limitation: risks associated with oil and gas exploration, development, exploitation, production, marketing and transportation; loss of markets; volatility of commodities prices; currency fluctuations; imprecision of reserves estimates; environmental risks; competition from other producers; inability to retain drilling rigs and other services; incorrect assessment of the value of acquisitions; failure to realize the anticipated benefits of acquisitions; general economic conditions; delays resulting from or inability to obtain required regulatory approvals and to satisfy various closing conditions; and ability to access sufficient capital from internal and external sources. Readers are cautioned that the foregoing list of factors is not exhaustive.

Although Shoreline believes that the expectations represented by such forward-looking statements are reasonable, there can be no assurance that such expectations will be realized. As a consequence, actual results may differ materially from those anticipated in the forward-looking statements and you should not rely unduly on forward-looking statements. The forward-looking statements contained in this news release are made as of the date of this news release. Except as required by applicable law, Shoreline does not undertake any obligation to publicly update or revise any forward-looking statements.

Note Regarding BOEs

The term barrel of oil equivalent (“BOE”) may be misleading, particularly if used in isolation. A conversion ratio for gas of 6 MCF : 1 BOE is based on an energy equivalency conversion method primarily applicable at the burner tip and does not represent a value equivalency at the wellhead.

Contacts:
Shoreline Energy Corp.
Mr. Trevor Folk
Chief Executive Officer

Shoreline Energy Corp.
Calgary Office
c/o Suite 400, 209-8th Ave SW
Calgary, Alberta, T2P 1B8
(403)767.9066

Shoreline Energy Corp.
Toronto Office
Suite 103, 145 King Street West
Toronto, Ontario, M5H 1J8

MZ North America
Derek Gradwell, Senior Vice President
Natural Resources
+1-949-259-4995

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